FITUR tourism fair opens to public in Madrid

MADRID, Jan 24 (KUNA) -- The 46th International Tourism Fair 2026 (FITUR) began on Saturday, offering visitors a wide range of travel experiences while spotlighting emerging destinations from across the globe.
After three business-focused professional days, FITUR opens its doors to travelers over the weekend, who will be able to explore a wide range of destinations thanks to the participation of 161 countries, 111 of them with official representation, as well as enjoy a varied program of activities organized by exhibitors.
Mexico is participating as the partner country of the fair's 46th edition, which opened on Wednesday, bringing festive atmosphere to the exhibition halls while showcasing its diverse tourism offerings and rich cultural heritage. The two-day event, allow visitors to enjoy a varied program of activities organized by exhibitors, including interactive experiences, cultural performances and traditional cuisine. FITUR 2026 has also placed a strong emphasis on innovation and digital transformation, launching a new knowledge and technology pavilion that hosted sessions with more than 200 international experts. (end) hnd.sar