LOC12:43
09:43 GMT
NEW DELHI, Aug 9 (KUNA) -- India has approved the creation of a new media
wing which is aimed at publicizing government initiatives through social media
networks, the Indian government said on Friday.
"The approval came after a high level meeting of ministers who finally gave
it a go ahead. The proposal for establishing a New Media Wing in the Ministry
has been approved. It will work under the Information and Broadcasting
Ministry for publicizing government's initiatives through multiple social
media platforms," the government said in a press release.
The government said the new media wing in the ministry would address the
communication and dissemination requirements of the Government on social media
platforms.
"The wing would integrate the communication tools horizontally and
vertically through various social media platforms," the release said.
The government said the proposal for the establishment of New Media Wing
has been drawn on the basis of the experience of the initiative undertaken by
the ministry recently, on a pilot basis to position itself on the social media
platforms such as Youtube, Facebook and Twitter.
The government said the cost of the project would cost Rs. 22.5 million
(USD 371,000). (end)
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KUNA 091243 Aug 13NNNN